I'll start by saying if you're looking at this shop, then yes, it's where you want to go. Every single employee I talked to was beyond kind and willing to help me before I even asked questions. I called in to inquire about snowboard sharpening and waxing and they informed me it was $30 which is under the industry standard. I dropped off my board and had it back same day and the workmanship is better then the day I got it from factory. I'm not a huge bike person but they were very nice and we talked bikes and they showed me around. I can't speak to bike prices but from what little I saw they are at least in line with industry standard. I see no price gouging from this store and they are local! What more could you ask for? I can't recommend them enough.